San Francisco, CA - January 5, 2010
BabyJellyBeans.com, the premier baby website creation platform for parents, is proud to announce its partnership with The World of Eric Carle (www.eric-carle.com), the umbrella brand that encompasses all of Eric Carle's award-winning, best selling, picture books for young children.

In conjunction with the 40th anniversary of world-renowned, iconic picture book, The Very Hungry Caterpillar, BabyJellyBeans has launched Eric Carle website themes featuring artwork from his beloved children's books.

This new partnership allows parents to create a unique website for their family featuring the original artwork from The World of Eric Carle. With 30 web page designs to choose from, members can feature the characters from books such as The Very Hungry Caterpillar and Brown Bear, Brown Bear, What Do You See? View a sample of The World of Eric Carle website theme.

"Offering The Very Hungry Caterpillar as a new website theme is like a dream come true", says Tricia Sakai, Creative Director and Co-founder of BabyJellyBeans.com. "I grew up reading Eric Carle's books and now I read them to my children. Eric Carle continues to inspire me."

"This is an exciting collaboration and a natural extension for this contemporary classic brand. I hope that families will enjoy decorating their baby's website with Eric Carle's beautiful images," says Joan Blanski, SVP, Global Brand for The World of Eric Carle at Chorion.

About BabyJellyBeans
Founded in 2004 by married couple Ryan and Tricia Sakai, BabyJellyBeans.com has quickly become the top baby website creation platform on the Internet. Based out of San Francisco, California, BabyJellyBeans offers new parents the ability to easily create an adorable website from pregnancy through toddlerhood. With easy-to-use website management tools, any new parent can make an impressive website to share with loved ones and have a keepsake to cherish forever.

About Eric Carle
Eric Carle is the acclaimed and beloved creator of brilliantly illustrated and innovatively designed picture books for very young children. Since publication of The Very Hungry Caterpillar in 1969, Eric Carle has illustrated more than seventy books, many best sellers, most of which he also wrote, and more than 88 million copies of his books have sold around the world. Carle believes "children are naturally creative and eager to learn. I want to show them that learning is really both fascinating and fun." For more information about Eric Carle, visit: eric-carle.com. In 2002, Carle and his wife helped to found The Eric Carle Museum of Picture Book Art (www.picturebookart.org) in Amherst, MA, the first full-scale museum in this country devoted to national and international picture book art, conceived and built with the aim of celebrating the art that we are first exposed to as children. For more information about Eric Carle visit www.eric-carle.com.

About Chorion
Chorion is a leading provider of quality family entertainment for the global marketplace. Chorion brings a combination of brand management savvy and creative vision to the development of literary copyrights across all media. Chorion's portfolio includes classic children's brands such as Mr. Men and Little Miss, Beatrix Potter, Paddington, Noddy, OLIVIA, and The World of Eric Carle as well as art and lifestyle brands. Chorion also owns and manages the literary works of Agatha Christie, Raymond Chandler and Georges Simenon, among others.

Chorion's animated television productions include OLIVIA, The Mr. Men Show, Famous Five: On the Case and Noddy and Noddy in Toyland. The Mr. Men Show Season 2 debuts internationally Autumn 2009. New productions for 2010 include The Octonauts and Gaspard and Lisa. Chorion has offices in London, New York and Sydney. For more information, please visit www.chorion.co.uk.

Media Inquires Please Contact:

Whitney Werth
press@babyjellybeans.com
(415) 595-5662